Red Ribbon Week 2018


Red Ribbon Week is like a week-long holiday here at Georgia Prevention Project. A whole week dedicated to raising awareness about the prevention of dangerous drugs; we are all onboard for that! Some of you may ask, “How did Red Ribbon Week begin,” and that would be my cue to tell you a little more about the history of Red Ribbon Week. This campaign started in 1985 in response to the murder of DEA Agent Enrique Camarena. Many people across the country were deeply affected by this loss and began wearing Red Ribbons as a symbol of their commitment to raise awareness of the killing and destruction caused by drugs in America. In 1988 The National Family Partnership (NFP) sponsored the first National Red Ribbon Celebration, which now takes place every year and is a time for communities to rally together to educate youth and encourage participation in drug prevention activities.

Red Ribbon Week provides youth with many opportunities, such as creating a theme for Red Ribbon Week. This year’s theme was created by a middle school student in Ohio. The slogan is, “Life Is Your Journey. Travel Drug Free.” Many schools and students across the nation celebrate Red Ribbon Week all week long, including our Teen Advisory Council (TAC) and College Prevention Partnership (CPP) programs. TAC members at Lassiter High School welcomed students with donuts for their “Do-nut Do Drugs” kick-off of Red Ribbon Week. Walton High School TAC members hosted a Halloween themed bake sale in which donations will benefit The Zone, a safe haven of acceptance for anyone in any stage of recovery. Champion Middle School welcomed two Georgia Prevention Project volunteers who shared their stories about their battles with substance abuse and their journey through recovery. We are so humbled to see the upcoming generation spread the word about substance prevention.

After reading this you might ask yourself, “How can I get involved in Red Ribbon Week?” There are plenty of ways you can get involved and join the fun, here are just a few ideas:

  1. Communicate with youth about the importance of staying drug free and the meaning behind this year’s theme: “Life Is Your Journey. Travel Drug Free.”
  2. Educate, educate, educate. Make the youth aware of the dangers of substance misuse and abuse.
  3. Make it social. Show your support for Red Ribbon on Facebook, Twitter, Instagram and Snapchat.
  4. Volunteer your time to help others with their Red Ribbon Week events.
  5. Share your story

We want our nation’s children to reach their full potential and that starts by teaching them to develop good habits early in life so that they may achieve future success. We hope you choose to get involved during this year’s Red Ribbon Week.

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